Featured

Heart Creative Agency Logo Re-Design

Industry: Food & Beverage

Role: Create a modern logo with complimentary shapes/assets for Heart Creative’s new website and brand re-design.

During a design workshop with the Heart Creative team, I created shapes and a logo that reminded me of Portland rain and Heart’s food-centered work. As you can see, these shapes are present throughout Heart’s new branding. The text within the logo was inspired by modern typography and trendy shadow play.

You can view all assets at work here: https://heartcreative.co/

Inspiration: Food and Portland Rain

Re-brand Launch Party

Featured

Singapore Global Network

Industry: Government Board

Role: Create designs on Adobe Illustrator and Photoshop for products included in a merchandise box for Singapore Global Network’s supporting partners as my previous business: pairem.co.

Singapore's most famous sites and signature dishes inspired the recipe cards, box design, and tote bag assets. If you look closely, the designs were digitally made to look like paper-cut pieces.

https://singaporeglobalnetwork.gov.sg/

Sketches

Final Products

Calmi — Brand Identity
Industry: Online Professional Coaching and Counseling Services
Role: Developed the complete visual identity for Calmi, including logo design and brand guidelines.

Created Calmi's brand identity from the ground up — logo, color palette, typography, and overall visual language — establishing a cohesive system for the brand's future materials. Due to client confidentiality, visual assets are not shown.

Bundespolizei — Federal Police Pitch
Industry: Government
Role: Elevated final design execution for a competitive agency pitch.

Refined and polished the final design work for a competitive pitch to Bundespolizei (German Federal Police), contributing to a winning account for the agency. Due to client confidentiality, visual assets are not shown.

Nivea — Point-of-Sale Concepts
Industry: Beauty & Personal Care
Role: Designed point-of-sale ad concepts for internal creative review.

Designed point-of-sale ad concepts for 5+ Nivea products slated for display across German and international drugstores. Due to client confidentiality, visual assets are not shown.